Original Content is the no.1 factor for a successful site. It is always best to post words and pictures created by the author/ owner of the blog. Most sites are categorized as personal blogs. Which means you tell stories about our life, your experiences, your dreams, your goals and future perspectives. With these, it is easier to get readers, especcially the ones who can connect with your entries. You don't need to invent write-ups or even copy ideas somewhere in order to create an entry.
Let me share these 3 important points to remember: Google took action against domains who tried to rank more highly by just showing scraped or other auto-generated pages that don't add any value to users.
Thin affiliate sites: These sites collect pay-per-click (PPC) revenue by sending visitors to the sites of affiliate programs, while providing little or no value-added content or service to the user. These sites usually have no original content and may be cookie-cutter sites or templates with no unique content.
Doorway pages: Pages created just for search engines
Auto-generated content: Content generated programatically. Often this will consist of random paragraphs of text that make no sense to the reader but that may contain search keywords.
Scraped content: Some webmasters make use of content taken from other, more reputable sites on the assumption that increasing the volume of web pages with random, irrelevant content is a good long-term strategy. Purely scraped content, even from high-quality sources, may not provide any added value to your users without additional useful services or content provided by your site. It's worthwhile to take the time to create original content that sets your site apart. This will keep your visitors coming back and will provide useful search results.